Roofing Digital Marketing Agency
We help roofing companies capture high-value projects through precision-targeted advertising that delivers qualified leads ready to buy your services
Project Lead Quality - Attracting browsers instead of serious replacement clients
Our Solution – Advanced targeting and pre-qualification system for full roof replacements and premium roofing materials
High-Value Project Competition - Missing out on complete replacement opportunities
Our Solution – Targeted campaign system, focusing on long-term roofing solutions and quality materials
Low-Quality Leads - Wasting time on unrealistic budgets
Our Solution – Value-based positioning strategy highlighting quality, energy savings, and long-term benefits
Market Differentiation - Standing out in a crowded roofing market
Our Solution – Differentiation framework centered around your expertise, materials quality, and warranty coverage
Project Pipeline Consistency - Maintaining steady work throughout the year
Our Solution – Strategic marketing system balancing maintenance, replacement, and new construction projects
Commercial Contract Access - Missing out on large-scale roofing projects
Our Solution – Targeted B2B marketing to property managers, facility managers, and commercial developers
Roofing Marketing Services. Growth & Leads For Roofing businesses
Google Ads Management
Capture high-intent customers actively searching for roofing services.
Our roofing-focused Google Ads campaigns
deliver qualified leads ready to invest in their homes.Industry-optimized keywords, ad copy, and targeting ensure your marketing budget attracts serious clients.
Facebook & Instagram Ads
Transform your past jobs into powerful visual ads that attract new customers.
Our social campaigns showcase your quality workmanship, material selection, and dramatic roof transformations to homeowners in your service area, perfect for showcasing different roofing styles, seasonal promotions, and brand building.
LinkedIn Advertising
Connect with commercial clients, property managers, and facility managers.
Build your B2B roofing network and secure larger contracts through targeted LinkedIn campaigns that position your business as the go-to commercial roofing expert.
Local SEO Domination
Own your service area in local search results.
We optimize your online presence to ensure your business appears when qualified customers looking for roofing services or emergency repairs.
Video Advertising
Bring your projects to life with engaging video content.
From installation time-lapses to storm damage education, we create compelling content that converts viewers into clients.
Social Media Management
Build a strong brand presence that keeps your business top-of-mind.
Regular updates, customer success stories, and expert tips position your company as the trusted local authority in your field.
Display Advertising
Expand your brand visibility across home improvement websites.
Reach potential clients on relevant platforms when they most likely need your services.
High-Converting Landing Pages & Websites
Turn website visitors into booked jobs with contractor-optimized landing pages.
Clear calls-to-action, trust-building elements, and mobile-first design ensure maximum conversion rates.
AI Automation & AI integration for Contractors
Streamline your customer communication and lead nurturing with AI-powered tools.
From instant quote generation to automated follow-ups, we help you respond faster and close more deals.
CRM Integration
Seamlessly connect your marketing and sales processes.
Track leads from first click to booked job, understand your best lead sources, and improve conversion rates through data-driven insights.
Real Results for Contractors Like You
Every number represents real leads, jobs, and growth
When Our Agency Is The Best Fit For You
- You want predictable Lead volume
- You want consistent high-value project leads
- You want to maximize marketing ROI
- You want to expand your service territory
- You want to win larger windows and door contracts
- You want to target commercial projects
- You want to win insurance restoration work
- You need processes automation
- You want a high-converting website or landing pages
- You want to stand out from competitors
- You want to build a premium door and windows brand
FAQs about roofing marketing agencies & services
How to market a roofing company?
Effective roofing marketing requires a comprehensive approach that combines multiple channels for maximum impact.
A successful marketing strategy starts with understanding your local market and target audience.
As experienced roofer marketing specialists, we know that successful lead generation for roofing installation projects requires both immediate and long-term strategies.
Most roofing companies find success by focusing first on search engine optimization and local SEO to capture homeowners actively searching for roofing services.
Our roofer marketers team has found that combining digital advertising with a strong social media presence creates the most effective results. Key components include:
- Optimizing your website for local search results
- Creating targeted ads for specific roofing services
- Building a professional presence on social media sites
- Developing content that showcases your expertise
- Managing your online reputation through customer reviews
The roofing industry is unique because purchases are often driven by immediate needs or long-term home improvement plans.
Your marketing efforts should address both scenarios, using platforms like Google Ads for emergency repairs while building brand awareness through social media and content marketing for planned replacements.
What is the best platform for roofing advertising?
Based on our experience as a roofing marketing agency managing millions in ad spend, Google Ads consistently delivers the highest quality roofing leads.
This makes sense because homeowners typically turn to search engines first when they need roofing services, whether for repairs or full replacements.
However, a comprehensive marketing strategy should include:
- Roofing PPC & Google Ads for immediate needs and high-intent searches
- Social media marketing for showcasing completed projects and building trust
- Local SEO to dominate your service area
- Targeted display ads on home improvement websites
- LinkedIn b2b ads for commercial roofing opportunities
Each platform serves a specific purpose in your marketing efforts. For example, while Google Ads drives immediate leads, social media helps build long-term relationships and generates more web traffic through project showcases and educational content.
How much do roofing companies spend on marketing?
Marketing budgets for roofing companies vary based on business size, growth goals, and local market competition. Successful roofing businesses typically invest 5-12% of their revenue in marketing services, with digital marketing being the primary focus.
A typical marketing budget breakdown might include:
- Digital advertising (Google Ads, social): 40-50%
- Roofing SEO and content creation: 20-30%
- Website maintenance and updates: 10-15%
- Traditional marketing: 10-20%
Your specific marketing budget should align with your business growth goals.
Working with a dedicated account manager from a roofing marketing company helps ensure your budget is allocated effectively across different channels based on performance data and industry trends.
How can I promote my roofing business?
Promoting your roofing business effectively requires a custom strategy that considers your unique services, local market, and target audience.
Start by ensuring your online presence accurately reflects your expertise and quality of work.
Key promotion strategies that generate online leads include:
- Developing a professional, mobile-friendly website
- Creating high-quality content about roofing services
- Building a strong presence on Google Maps
- Engaging with local customers on social media
- Running targeted ads for specific services
Business owners in the roofing industry need a mix of SEO strategies and social media ads to stand out. Our proven customer service approach helps convert online interest into satisfied roofing clients.
Our marketing professionals have found that roofing companies succeed best when they focus on generating qualified leads rather than just more web traffic.
This means targeting specific demographics and service areas while highlighting what makes your company unique.
What type of digital marketing services for roofing companies do you offer?
As a specialized roofing digital marketing agency, we provide comprehensive marketing services designed specifically for roofing companies.
Our marketing team understands the unique challenges of the roofing industry and creates custom solutions to address them.
Our core services include:
Roofing Search engine optimization focused on local visibility
Targeted Google Ads campaigns
Social media management and content creation
Website design and optimization
Lead tracking and analytics
Review management
Email marketing campaigns
Video marketing for project showcases
We’ve refined these services based on feedback from hundreds of roofing clients, ensuring our lead generation strategies align with real business needs
Each service is tailored to support your business growth goals and increase qualified leads. We start with a free strategy session to understand your needs and create a custom marketing plan that aligns with your budget and objectives.
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Complete the form below to help us prepare a custom growth strategy for your business.
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✓ 30-Minute Deep-Dive Strategy Session
✓Custom Market Analysis
✓Competitor Research Included
